The Best Aspect Ratios for Instagram
Instagram is notorious for cutting off heads or text if you upload the wrong size. To maximize your engagement, you should use the correct aspect ratio for where the photo will appear.
Which size should I choose?
- Portrait (4:5): Recommended. This takes up the most vertical space in the mobile feed, making your photo more visible and likely to stop scrolling.
- Square (1:1): The classic Instagram look. Good for grid layouts.
- Story (9:16): Full screen vertical. Essential for Stories and Reels covers.
- Landscape (1.91:1): Not recommended as it appears very small on mobile screens.
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